Experts

Joel Kite is Co-Founder, Director of Communications and Marketing at Numio.

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Joel Kite

Leon Marshall is Europe lead at Genesis Capital, Genesis Global Trading, part of DCG group. He is Head of EMEA Business Development at Genesis Global Capital, Sari Foundation Scholarship MBA at LBS, Former Commodities Portfolio Manager, based in London, Berlin & New York.

Leon Marshall

Born in 1990 Masters, University of Pennsylvania, Bachelors, Peking University.

Former chief representative at Ripple Labs, Greater China Region. Founder and CEO of TRON, BitTorrent, Peiwo. The First Millennial Graduate of Hupan University founded By Jack Ma.

2011 Asia Weekly Cover Person; 2014 Davos Global Shaper, 2015 Forbes China 30 Under 30. 2015 CNTV Rising Star of the Year; 2015 only millennial graduate in the first batch of entrepreneurs at Hupan University. Since July 24th, 2018, TRON acquired BitTorrent Inc. which is an Internet technology company based in San Francisco and became its CEO.

Justin Sun

Emily Murray is Marketing at Helium, Marketing Manager at Civic Entertainment Group, LLC (A Seacrest Global Group Company), Community Manager, Stringwire at NBCUniversal Media.

Emily Murray

Valeria Kholostenko, Polkadot Network Investor Relations and Strategic Partnerships. She has over 15 years of experience helping early-stage technology companies accelerate growth. In 2017, Valeria oversaw international collaborations between organizations exploring Ethereum enabled technologies as the Head of Development and Global Community at ConsenSys. Her passion for driving global expansion took her to Berlin to lead as CMO of LUKSO blockchain. Most recently leading strategic collaborations at Parity Technologies, Valeria focused on investor relations, startup incubation, and corporate engagement to drive the adoption of Polkadot Network. Venture building has always been one of Valeria’s core passions, particularly the opportunity to connect venture to promising startups.

Valeria is currently serving as a bridge between East and West for several Polkadot projects and investors. In 2020, Valeria Co-Founded the Polkadot DeFi Alliance the hub for DeFi projects on Polkadot.

Valeria Kholostenko

Mark Murphy is VP, Head of Public Affairs at Digital Currency Group. Board member at Blockchain Association. Mark joined DCG in 2018 to lead the company’s communications, marketing, and public policy efforts. Mark also works closely with DCG subsidiaries Grayscale Investments and Genesis Trading on their public relations, brand, and marketing efforts. Prior to joining DCG, Mark led communications teams at Bloomberg, First Data, and SecondMarket. Mark also worked as a commercial litigation attorney earlier in his career. He is a graduate of Miami University (B.A.) and St. John’s University School of Law (J.D.).

He was formerly VP, Global Communications & Corporate Affairs at First Data Corporation, Led external communications and public relations for First Data Corp. (NYSE: FDC) one of the world's leading payment technology companies. A Fortune 250 company with 24,000 employees and operations in 35 countries, First Data provides commerce-enabling solutions to more than six million merchants and financial institutions around the world. First Data processes more than 2,000 financial transactions per second totaling $1.8 trillion a year, and provides point-of-sale technology to detect fraud, gain insights into consumer spending, and strengthen customer loyalty.

He was formerly Global Head of Communications, Financial Products at Bloomberg LP, Led global strategic communications, crisis communications and public relations for Bloomberg’s $8.5 billion financial products businesses, including the Bloomberg Professional service (the Terminal), Enterprise Products, Trading Solutions and Tradebook. Portfolio included a broad range of products, including trading technologies, execution platforms, order management systems, data feeds, analytics platforms, and regulation and compliance tools.

Mark Murphy

Malcolm Cannon, Head Of Communications at F2Pool. He helps companies implement processes that lead to growth.

- Helped all three of my last companies break the €1M annual revenue mark
- Led Cyberian Mine's €4.65M Post-money valued Seed Round, following 2555% revenue growth
- Built the Growth Team at CareerFoundry, leading to our €4M raise at Series A

He spent a decade as a Commercial Copywriter. Now seven years as a Growth Specialist.

In 2016 he made my first crypto investments, and by the end of 2017 I began focusing my activity to all things blockchain. In 2018 he made my first Angel Investment, and became the CMO for Cyberian Mine.

I'm able to lead in the following areas:

Most importantly, I have the skills and mindset to help every member of a team iterate their processes. I help people find new areas for impact on a company's growth - whether it's tapping into the emotions of potential customers with UX Research, preparing materials for leads, or implementing proven testing strategies for live products.

In 2016 I became a Certified Optimizer through ConversionXL - spending 8 weeks, in a small group with Peep Laja, being mentored on customer acquisition, user retention and testing methodologies. I have carried this mindset into every aspect of my work.

Malcolm Cannon

At Multicoin, I oversee marketing strategy and corporate communications for the firm. I also work collaboratively with all of our portfolio companies to ensure they succeed. 

I’ve spent the bulk of my career helping early-stage companies get to market. I’m known as a problem solver focused on growth. I like to think I thrive best in environments where there is no playbook. 

While I self-identify as a marketer, I specialize in public relations and go-to-market strategy specifically for startups. I also doggedly maintain a strength in media relations—PR sits at the top of the marketing stack for good reason. For later-stage companies, I also provide guidance on audience development, lead generation, user experience, and behavioral analytics. I firmly believe that startups can learn a lot from growth-stage companies.

Prior to Multicoin, I was a Senior Director at Jones-Dilworth, a boutique marketing consultancy that brings emerging technologies to market. As a member of the founding team, I had the privilege of working closely with the amazingly talented folks over there for the better part of a decade. I owe all of my success today to them—everything I learned, every door that opened. I’ll always be eternally grateful. Some of my favorite projects include working on Siri (Apple), Aviate (Yahoo), Cerego, Clear Labs, Vulcan, Farmobile, Austin City Limits, Roku, Livefyre (Adobe), Spanning (EMC), WorldQuant University, CameraIQ, Bottlenose, Business Insider, Civic I/O, Root, Saga, Viv (Samsung), and Kernel. I have nothing but great respect for these teams. They’re all trying to make the world a better place. 

Similarly, the learning curve in crypto is steep and not for the faint of heart. I admire everyone building in the space. It's clear a great leap in human collaboration is near. 

While not at work, I try to help out as a mentor for the Growth Collective, Techstars Austin, and the House of Genius. I also sit on the Advisory Board for South By Southwest (SXSW).

John Robert Reed

Maya Zaynetdinova is Head Of Communications, Blockchain at UCSB. Born in Moscow, Russia, Maya started her academic career at the Moscow State Institute of International Relations (MGIMO-University) focusing on International Law. Having completed 2 years, Maya chose to transfer to the State University of New York, College at Cortland (SUNY Cortland), where she earned BA in International Studies and Economics. 

Prior to starting her PhD at UCSB, Maya gained practical experience as an Economic Affairs intern at the Regional Commissions Office at the United Nations HQ, and as a Global Policy intern at Global Citizen, an advocacy organization based in New York City. 

In 2020, UCSB's Interdisciplinary Humanities Center announced their ten new Public Humanities Graduate Fellows, one of which includes Global Studies PhD student Maya Zaynetdinova. This unique program prepares students for careers as dynamic, socially engaged humanists both within and beyond the academy.

Maya’s area of research revolves around models of global governance and social and economic role of global civil society and non-governmental organizations. She is also interested in the impact of technology on advocacy as well as participation of private sector in social activism.

Maya Zaynetdinova

Brooklyn Resident. Lucky husband. Native Texan. Owner of DittoPR. Fledgling soccer player. Crypto PR dude, bitcoin since 1876.

Trey started his career in the newsroom of the Associated Press in Dallas, moving on to political communications and establishing himself as a trusted consultant in Texas to political leaders, legislators and statewide elected officials. After working in Texas on multiple campaigns and legislative sessions, Trey moved to Washington D.C. and became the Communications Director for a U.S. Congressman. During his stint in DC, he worked for a U.S. Congressman in Leadership, Cabinet Secretary and United Nations Ambassador – to name a few – on issues ranging from tort reform, student loans and national security to international matters in the Middle East. His first stint in DC culminated by becoming the deputy press secretary for U.S. Education Secretary Margaret Spellings, handling local and national media and external relations on K-12 and higher education issues.

Moving to New York City in 2007, Trey worked with some of the most influential and respected leaders and companies in almost every industry, to include TIME 100, Nelson Mandela, Oliver Stone, Lionsgate Films, Roadside Attractions, Tribeca Film Festival, the documentaries I.O.U.S.A. and American Made Movie, the Peter G. Peterson Foundation, Bank of America, Deloitte, The Hartford, Microsoft, Intrepid Fallen Heroes Fund, ServiceNation, to name a few. From providing strategic communications counsel to implementing communications campaigns, Trey created a following of clients who appreciated the fact that he understood their communications needs and delivered the results he promised – something other PR firms severely fail at.

Trey regularly appears on national television talking about communications and messaging issues and currently lives in Brooklyn with his wife Natalia and their tiny, adorable dog, Loki.

Joel Kite

Co-Founder of Numio.

Joel Kite Introduction

Joel Kite Work Experience