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Blockchain in Transport Alliance. Driving Standards and Enabling Technology Adoption. ounded in August 2017, the Blockchain In Transport Alliance (BiTA), has quickly grown into the largest commercial blockchain alliance in the world, with nearly 500 members in over 25 countries that collectively generate over $1 trillion in revenue annually. BiTA is a member-driven organization; members are primarily from the freight, transportation, logistics and affiliated industries. Alliance members share a common mission of driving the adoption of emerging technology forward. We accomplish this by developing industry standards; educating members and others on blockchain applications/solutions and distributed ledger technology (DLT); and encouraging the use and adoption of new solutions. Thousands of companies have applied for membership. BiTA has its global headquarters in Chattanooga, TN, USA.